Skin-first makeup

Formulated by skin experts.

Chosen by AI

Our formulas know you.

Vegan & cruelty-free

Obviously — it's 2024.

LGBTQ+ Owned

Because makeup is colourful.

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Sidekick One Squalane Palette

Sidekick One Squalane Palette

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Regular price $70.00
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Dreamset® Highlighter Serum Palette

Dreamset® Highlighter Serum Palette

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Regular price $58.00
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Sunset™ Squalane Blush Palette

Sunset™ Squalane Blush Palette

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Regular price $58.00
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Smart Blush™ Serum Blush

Smart Blush™ Serum Blush

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Regular price $35.00
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Superset® Hyaluronic Acid Setting Spray

Superset® Hyaluronic Acid Setting Spray

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Regular price $35.00
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Prime Collagen® Makeup Primer

Prime Collagen® Makeup Primer

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Regular price $47.00
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Pastel Diamond Pro MUA Brush Set

Pastel Diamond Pro MUA Brush Set

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Regular price $130.00
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Oatbae Oil Makeup Remover

Oatbae Oil Makeup Remover

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Regular price $52.00
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Niabrow Serum Brow Gel

Niabrow Serum Brow Gel

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Regular price $35.00
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