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Dollpaint™ Gel Eyeliner

It's simple—the two colors we all need: Black & Brown. They're sisters, not twins, but they both love a good night on the town. Our gel eyeliners glide on effortlessly and deliver long-lasting wear from day to night. The Dollpaint Duo includes one black gel eyeliner and one brown gel eyeliner, making it the perfect eye kit for every look. The ultra-fine tip and buttery formula create smooth, precise application to elevate your glam. Prefer just one? Each shade is also available separately.

Niablend™ Serum Concealer

Niablend is a rich, long-lasting concealer infused with niacinamide for a skincare-inspired approach to your glam routine. Lightweight yet buildable, Niablend delivers full coverage for under-eyes, blemishes, and the look of other skin imperfections without feeling heavy. Our technical formula leaves your makeup looking smooth, fresh, and comfortably hydrated—not cakey. The lightweight finish blends seamlessly to help minimize the look of creasing, so your complexion stays flawless from day to night. Niablend is housed in a luxe glass vial designed to help protect the formula. Full Size, 10 mL.

Prime Collagen® Makeup Primer

Automated Intelligence helped us formulate the perfect primer. The data is in. Your skin loves a skincare-inspired base before you glam. Our lightweight blend of hyaluronic acid, plant-based collagen, and glycerin creates the perfect canvas for makeup, leaving skin feeling hydrated with a fresh, dewy-looking finish. Tone and prime your skin for the next step in your makeup routine while helping create a smooth base for makeup application. Wear it under makeup to help minimize the look of creasing and caking, or wear it alone for that glowy, off-duty vibe.

Superset® Hyaluronic Acid Setting Spray

It's simple because we automated it. Meet Superset—our skincare-inspired setting spray that helps lock in your look while leaving skin feeling refreshed and comfortably hydrated. A fine serum mist infused with hyaluronic acid helps keep makeup looking fresh with a soft, dewy, professional-looking finish you'll want to wear from morning to night.

Ringlight - Smart Gloss®

Smart Gloss® is the culmination of over a year of formulation and testing to find the ultimate balance between buttery-smooth comfort and long-lasting wear. She's the Elle Woods of the gloss game—smart n' sweet. Formulated with skincare-inspired ingredients like shea butter and vitamin E, Smart Gloss® delivers rich shine, comfortable wear, and beautifully nourishing feel in every swipe. Ringlight is the most luxe and luscious clear gloss in the game.

Smart Blush™ Serum Blush

Smart Blush® is a skincare-inspired liquid blush that delivers rich pigment without compromising comfort or payoff. Infused with niacinamide, the lightweight formula blends seamlessly into the skin for buildable color and a fresh, dewy-looking finish. Just one drop brings your complexion to life with vibrant, effortless color. Met in Tulum is a sun-kissed, vibrant red. More shades to come soon!

Ultraset™ Niacinamide Setting Powder

Ultraset is a high-performance loose setting powder infused with niacinamide for a skincare-inspired approach to setting your glam. Available in three versatile shades—Translucent, Tan, and Dark—Ultraset delivers a soft-focus finish while helping your makeup stay looking smooth, fresh, and beautifully set. Lightweight and comfortable, it's the perfect finishing touch for every skin tone.