From our Smart Gloss™ Collection.
Smart Gloss™ is the culmination of over a year of formulation and testing to find the ultimate balance between that buttery smooth vibe, and that all day/all night wearability. She's the Elle Woods of the gloss game; smart n' sweet. Formulated with skin-first ingredients like shea butter and Vitamin E, science formulated this gloss for us, building the perfect payoff of color x lip nourishment. Soho Penthouse is a deep red.
Toyfactory™ is data-driven smart makeup. We formulate with vegan, clean, skin-first ingredients developed by skincare experts to pair the ultimate color payoff with skin-nourishing properties to elevate your glam.