Skin-first makeup

Formulated by skin experts.

Chosen by AI

Our formulas know you.

Vegan & cruelty-free

Obviously — it's 2024.

LGBTQ+ Owned

Because makeup is colourful.

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Prime Collagen® Makeup Primer
Prime Collagen® Makeup Primer
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Literally the best.

This entire box is just here to tell you that Prime Collagen® is literally the best primer on the market. Compare her to any other primer out there — we promise, you'll be hooked.

Made for makeup.

Prime Collagen® comes from the world of skincare, but don't get it twisted — this is a makeup essential. Specially formulated to allow your foundation and concealer to glide on effortlessly with no caking or dry spots.

Blend away the pores.

Our formula is specifically formulated with pore-blurring in mind. When you use Prime Collagen® as your technical base, your glam lasts longer, looks more natural, and stays hydrated.

Overall rating: 4.928571 / 5 from 14 reviews.

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Reviews

Excellent Primer

"I absolutely love this primer. It creates the perfect base to apply my makeup to. It never causes my products to peal or separate. It's great for both everyday and full glam looks. This is my second time purchasing this primer, and I definitely plan to buy more in the future."

Emersyn R. (5/5)

Love the way this gives

"Love the way this gives a gentle glow to my skin"

ROBIN L. (5/5)

Thank Me Later

"I got this in an IPSY bag and am in love. I love using primers and this one is fantastic. Oh and the smell is heavenly!!!"

Angie u. (5/5)

Best primer

"I got it from ipsy and its the best primer ive used. It doesn't give me any acne which im prone to."

Kelly (5/5)

Flawless

"The smoothest primer ever!!! Love it!"

Tyra (5/5)

Got from ipsy, now im obsessed

"I am so picky about primers! This one is wonderful, though. I have used toyfactory concealer and other makeup, and this collagen and HA primer smells soooooo good and goes on smoothly. My new go to primer!!! Love this!"

Wia (5/5)

Excelente calidad

"Es excelente me deja mi piel super suave y mi base espectacular. . . muy recomendable"

Marisol (5/5)

Absorbs & hydrates

"Love this! I always reach for this, so hydrating, smell delicious, absorbs beautifully."

Yanett P. (5/5)

My favorite primer

"I have a ridiculous amount of skincare & make up. Including the Bobbie brown primer but still found myself reaching for this on the daily! Not only smells delicious & fun, but feels cool/hydrating goes on smooth and feels so good on."

Yanett P. (5/5)

Love this stuff - Smells like bubblegum

"I am addicted. It literally smells like bubblegum. It soaks in and leaves no residue. Love it."

Kristin (5/5)

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