The Smart Gloss™ Set
Five beautiful glosses — a new look from Mon-Fri. Smart Gloss® is the culmination of over a year of formulation and testing to find the ultimate balance between that buttery smooth vibe, and that all day/all night wearability. She's the Elle Woods of the gloss game; smart n' sweet. Formulated with skin-first ingredients like shea butter and Vitamin E, science formulated this gloss for us, building the perfect payoff of color x lip nourishment. The Smart Gloss® Set comes with one of each of our glosses: Ringlight, Automatica, Soho Penthouse, For You Page and Calabasas Glaze.
Toyfactory™ is data-driven smart makeup. We formulate with vegan, clean, skin-first ingredients developed by skincare experts to pair the ultimate color payoff with skin-nourishing properties to elevate your glam.