Skin-first makeup

Formulated by skin experts.

Chosen by AI

Our formulas know you.

Vegan & cruelty-free

Obviously — it's 2024.

LGBTQ+ Owned

Because makeup is colourful.

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Dollpaint™ Gel Eyeliner
Dollpaint™ Gel Eyeliner

Color: Duo (Black & Brown)

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Dollpaint™ is like no other eyeliner you've ever tried. Not quite a solid, but not quite a liquid — our gel is luscious and luxe. While the formula is soft, the gel itself isn't; you won't break or damage the tip, so can get super precise.

No smudging.

It's just... not our vibe. Dollpaint™ will only smudge if you want it to. Create that perfect smokey cat eye if you want — but if it's a straight edge kinda vibe tonight, the precise tip will get you there.

Skin-first ingredients.

Ingredients might not be something you've ever even given a thought to for an eyeliner, but think about it — eyeliner goes near your EYE. Japan wax and soybean oil give our eyeliner a natural connection to your skin.